Internal Case Competition Heats Up

As the internal UCD Smurfit MBA Case Competition approaches, the MBA 2014 cohort is creating alliances in the form of 4-5 member teams and preparing to do verbal battle. Classmates, friends, and competitors will go head-to-head to be named the MBA Case Competition winners, and to earn the honour of representing The Smurfit MBA programme at the MBA Association Ireland Strategy Case Competition later this year.

They may sweat and perhaps shed a tear, but let’s hope there’s no blood drawn as the teams use their knowledge and skills to out-smart each other.

As inspiration we give you memories of Team Shamrock who represented UCD Smurfit at the last Molsen Case study competition in Canada and did us proud.

MBAs in China – First Stop on Their Journey

Yesterday, 61 Smurfit MBA students, two staff members, and two professors arrived in China for a week of cultural immersion, corporate visits, and experiences they will not soon forget. The group began their trip in Shanghai where they hosted a Welcome Dinner, met Smurfit MBA alumni living locally and MBA students from the Fudan University School of Management, and visited CELAP.

Tonight will be their first chance to explore Shanghai. Let’s hope they take advantage and make sure to get enough sleep to adjust to the time change!

Keep an eye on this page over the next few weeks for details of their experience…

Lift Off from the MBA Career Rocket

EMBA graduate, Ian Nolan ’13, will take part in NDRC’s LaunchPad 9: a 12-week accelerated programme that provides mentoring, workshops, and a €20,000 micro-seed investment for his company, Legal Shine*. Legal Shine was one of 10 start-ups selected to take part in the fast-paced development programme, and at the end of the three month intensive, each start up will have the opportunity to pitch their product to investors at the Lift Off event.

*Legal Shine is a legal bill analytic tool for large organisations, Legal Shine software reduces legal costs and helps firms get better value from their spending.

Participants in the NDRC's LaunchPad 9

UCD Smurfit School Wins Prestigious Award at John Molson International Case Competition, Montreal.

Last week, UCD Smurfit EMBA YR2 students Jim Gannon, Steve Kelly, Peter Lee and Shaun O’Keeffe were in Montreal, Canada participating in the 33rd annual John Molson MBA international case competition. This competition, hosted by Concordia University, is the oldest and largest business case competition in the world. This year there were 36 schools participating from 13 countries and the UCD team competed directly against teams from Canada, Singapore, Sweden and the United States. Over 250 senior executives act as judges for the participating teams.

The team performed well in the competition, narrowly missing out on a place in the semi-finals by a single win, and were awarded the competitions’ distinguished Richard Outcault Award. Established in 1999 by Northeastern University, this award is given to the school that best reflects the integrity, collegiality and competitive spirit of the competition. It is voted on by the coaches of all participating colleges which included business academics from Yale; Notre Dame; Purdue, and Concordia inter alia.

Along with Coach, Professor Pat Gibbons, UCD overcame the challenges of geography and severe weather conditions to make it to the competition. In addition to support from UCD Smurfit, the team gratefully received significant sponsorship from both Molson Coors Ireland and Aer Lingus. The team took the opportunity to forge links with both Canadian and International business leaders and are already exploring a business opportunity with one of the lead sponsors of the competition.

A Holiday Eve Poem

A Holiday Eve Poem

Twas days until Christmas

And throughout Smurfit

The staff were trying

To not just forfeit

The hallways were quiet

Exams had completed

It’d be a new year

Before they were repeated

The students were off

Enjoying Gal-way

Staff longed for Monday

When came their holiday

Then into the office

Arose such a clatter

Twas Brian Marrinan

Looking for some chatter

“Now Orla! Hey Peter!”

Quips with Roisin and Shan

He brought Christmas joy

Through MBA-land

They all got to work

Prep-ping for sem. 2

Like elves, quick and neat

Leaving nothing to do

Orla left th’ office

And turned out the lights

Saying, “Merry Christmas to All!

And to all a good night!”


Shannon Coco

MBA Programme Administrator