Lux et Veritas

As part of the Global Network for Advanced Management (GNAM) programme, a group of six MBA students from Smurfit took part in in a one-week module titled “Behavioural Science of Management” in Yale School of Management in June this year. Launched in 2012, the GNAM includes 30 leading business schools from diverse regions, countries, and cultures. The GNAM offers students the opportunity to partake in a Global Network one-week course offered by a partner business school.

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There was a lot of interest in this module from fellow classmates due to the strong heritage of Yale in the field of behavioural science, not to mention the strong reputation and high ranking of the Yale MBA programme. Expectations for the module were high and we certainly were not disappointed!

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We arrived into New York City a few days before the module began to take in the sights. More importantly, we had to collect our mode of transport for the week in New Haven, a GMC Yukon Denali, a ridiculously sized car, which we affectionately christened “The Beast”. Lorcán had the honour to drive it to New Haven and peppered the journey with outbursts such as “…how am I supposed to keep this thing between the lines?”.

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The module commenced with a fantastic presentation from Professor Shane Frederick, a leading expert in the field of behavioural science and contributor to the Harvard Business Review. Shane brought us through topics including framing effects, context effects, and choice architecture – the principles that underpin how we make decisions and the techniques used by marketers to influence consumer behaviour.

Shane’s presentation included several examples of how rational consumers make irrational choices. He presented logic puzzles, prefaced with “…I’ve presented this problem thousands of times and I still don’t know if I agree with answer.” He showed us how consumers can be influenced to make purchasing choices that might not be appealing if the rational mind kicked in.

A key element of the GNAM week in Yale is the opportunity to network with MBA students from business schools across the world. The opening cocktail reception on Monday evening provided the ideal opportunity to mix and mingle with classmates from China to Ghana to Mexico. This resulted in cross-cultural learnings, a highlight of which was when Monica from Monterrey, Mexico remarked to Lorcán “You are definitely Irish.” She then turned to Johannes from Berlin, “You are Irish too, no?”. Lorcán and Johannes had to give Monica a crash course in the cultural differences between Germany and Ireland!

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On Tuesday, we were treated to a tour of Yale University. Yale University is steeped in history and has an almost “Hogwarts-like” feel to the place; college buildings are architecturally beautiful and students are allocated to certain houses in their first year via a “sorting process”. We were almost expecting to find some Bertie Bott’s Beans in the Yale gift shop at the end of our tour. Instead of finding sweets, the lads did their best to get a Yale preppy look going. Thankfully, Ciara and Fiona gave some “constructive feedback” which put an end to that.

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On Wednesday, four busloads of MBA students departed Yale for a trip to Boston to visit TD Garden, the home stadium of NHL’s Boston Bruins and NBA’s Boston Celtics. Owned and operated by Delaware North, the state-of-the-art TD Garden is a year-round, 19,600-seat arena. Members of the Delaware North management team treated us to an insightful overview of the company and its expanding global reach. Delaware North manages and provides food and beverage concessions, premium dining, entertainment, lodging, and retail at many large venues and special places. These include sports stadiums, entertainment complexes, national and state parks, airports, and casinos. If you have been to London Airport or Wembley Stadium, you have consumed concessions provided by Delaware North.

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Back in Yale, Thursday commenced with a panel discussion with students from the class. Three highly accomplished classmates spoke about their career paths, MBA journeys, and their views of leadership and working across cultures. It is always inspirational to hear how peers have driven themselves to almost dizzy heights to achieve what may appear as the unachievable.

One of the highlights from the week was the diverse teaching styles of the lecturers. In the “Negotiation Mindsets” lecture delivered by Dalyian Cain, we had the opportunity to partake in a mock negotiation in pairs. As many of the Smurfit gang had already completed a negotiations module in Smurfit earlier in the year, we were quietly confident that our knowledge of “BATNAs” and “Reservation Points” would seal the deals. However, Lorcán managed to buck the trend by engaging in a technique known as “negotiating against yourself”. He blamed a language barrier with his international colleague – he didn’t say whether it was his Donegal accent or theirs that caused the trouble! Don’t tell Stephen Boyle.

Some of the other topics covered during the week included how to make better decisions using behavioural science, understanding consumer experiences, and behavioural finance.

Our final social outing of the week was to a popular New Haven bar for some karaoke. After providing background vocals to “My Heart Will Go On”, the Smurfit contingent rose to the challenge by belting out their best rendition of “I Want It That Way” by the Backstreet Boys. Who knew that effort can overcome not having a note in your head.

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The week concluded with a series of group presentations to the class on Friday. We had the task of providing a 5-minute group presentation showing how the principles of behavioural science could be applied to a real-life problem encountered in an organization of one of the group members. There were no boundaries to the scope of content presented by teams or how to interpret the behavioural science principles learned earlier in the week. Presentation topics ranged from a video advertisement, created in under an hour, to a presenter-led fitness dance class.

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The GNAM week was an incredibly rewarding experience. The chance to network with MBA peers from around the world, to experience different cultures, and to attend one of the world’s leading universities were all fantastic opportunities. Behavioural Science is becoming increasingly relevant in business (see Richard Thaler’s recent Nobel Prize in Economics) and we all found that the possibilities suggested during lectures were eye-opening. The experience and knowledge gained during the Smurfit MBA allowed us to actively contribute in classroom discussions. The trip was an excellent end to our EMBA journey.

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Maria Barry & Lorcán Gormley EMBA 2016/2018

Women’s 21st Century Leadership

Susan McDonnell and Oonagh O’Grady joined a cohort of MBA students from around the world at Haas Business School, University of California, Berkeley in early June for an intensive 5-day module titled Women’s 21st Century Leadership. This module was offered as part of the Global Network for Advanced Management week.

Professor Laura Kray in her introduction to the week outlined how the reality remains that the career paths of men and women still diverge in complex yet systematic ways. With more women in the workforce than ever before – and even more joining top leadership ranks – the need for women’s voices to be heard has never been greater. Professor Kray put out a “call to arms” at the outset of the course – What will YOUR role be in advancing gender equality?

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The programme was designed to help us to promote gender equality in the workplace but also to cultivate our own authentic leadership style as women. Authenticity is a key pillar of modern leadership. We were thought that teaching women to act like men in order to get ahead is misguided. It ultimately results in women becoming overly focused on their self-image and not on the leadership task at hand. This course sought to over-write outdated scripts about power and push past the usual stereotypes, for example, the perceived need for women to “fit into” a masculine world.

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Our first guest speaker, Haben Girma, was utterly inspiring and personified the concept of a growth mindset. Haben was the first deaf-blind person to graduate from Harvard Law School, is on the Forbes 30 Under 30 list and was named by President Obama as a White House Champion of Change. She advocates for equal opportunities for people with disabilities and encourages us all to resist society’s low expectations of those with disabilities. Instead she asked us to choose to create our own pioneering story. She provided us with a master class in public speaking on the first morning despite being born deaf-blind. During the presentation, she received constant feedback from her interpreter who typed a description of the happenings in the room. We then had a chance to ask Haben questions through a keypad which translated our queries to braille.

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Penny Kreitzer, an accomplished stage actress, thought us tips to improve our leadership presence through the strengthening of our voice and stance. She also thought us a five-step grounding exercise which she assured us would become second nature through practise.  Christine Carter shared the secrets of “How to Achieve More By Doing Less” by highlighting a number of limiting beliefs and unmasking the truths instead:

  • Limiting Belief #1: busyness = importance

Truth: In fact, the truth is that busyness equals cognitive overload – Single tasking is the way to go

  • Limiting Belief #2: Doing nothing is a waste of time

Truth: Our brains benefit when we waste time – it’s called strategic slacking

  • Limiting Belief #3: More is better

Truth: Often less is more – acknowledge abundance using gratitude

We learned about the “Future of Work” from Sally Thornton and in particular about the work-life blend as opposed to work-life balance. Carolyn Buck‐Luce outlined how we needed to “Celebrate the Leader Within” and introduced us to the secret to her success – The Decade Game. This involves her outlining at the start of each decade her purpose for the next decade. The key questions she asks herself to define her decade strategy are – why are you on the planet? And how would you like to be known by the world at the end of this decade? She recommended that you thought about your strategy as a multi-level computer game where you set targets or levels to achieve every 90 days. With regards to executive presence, she noted how gravitas accounted for 67% of an executive’s presence. Gravitas includes things like grace under fire, decisiveness, ability to read and command, ability to inspire others and the importance of integrity, authenticity and reputation.

Our final guest speaker Sanez Mobasseri helped us analyse our social network under the 5 pillars – depth, breath, structural configuration, dependencies and perceived status of contacts. She also thought us that building and maintaining your network is a lifelong task and that connections need to be made before you actually need them.

The third day of the course entailed two company visits to tech multinationals located in San Francisco.  First up was DocuSign, an electronic signature technology and digital transaction management services company. Chief People Officer, Joan Burke and a number of members of a group called Women at DocuSign joined us to explain what makes DocuSign a great place to work. They outlined how diversity and inclusion was driven from the top by their CEO Dan Springer who was motivated by his experience of being the son of a single mother. This shines through in the company’s HR policies and in particular with regards to maternity and paternity leave which are much more generous than US standards.

We then travelled across town to Uber’s offices where Bernard C. Coleman, Global Head of Diversity & Inclusion, talked to us about the journey the company has gone through over the past year since the highly-publicised Susan Fowler case. Along with a panel of Uber employees involved in Women and Diversity initiatives, he outlined some of the innovative diversity and inclusion programmes they have introduced.

On the final day, we presented our research project finding on topics which included – Gender differences in values, attitudes, and beliefs – Implicit bias and its consequences in organisations – Women working with women – Work-life balance and Engaging men on gender equity.

No MBA experience would be complete without a networking opportunity and this trip provided this in abundance. We were part of a truly international cohort with representatives from US Business Schools – Haas and Yale as well as people who had travelled from Ghana, Mexico, Russia, Spain, UK, Portugal, Denmark, Brazil, Germany, Poland, Switzerland and China. Not only was there diversity in geography but also in industries with all of the major industries represented as well as NGOs and the Art industry. Most importantly the class contained a number of male colleagues who leant a balanced and insightful voice to the week.

We both feel we gained a new level of confidence and greater sense of ownership over our own leadership development. We also feel we are now more able to diagnose multiple causes of gender inequality, better equipped to develop techniques for influencing others, and understand the critical role of mindsets in collaborating effectively with others to lead change. We also now have a full itinerary of class reunions scheduled for the coming years….first stop Ghana in 2019!

Oonagh O’Grady, EMBA 2018

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The MBA Programme – a chance to observe, experiment and grow in a global context

Prior to entering the MBA Programme at Smurfit, my classmates and I were given a recommended reading list which included a book titled “Snapshots from hell – The Making of an MBA”. The book was a witty and enlightening journal of Stanford MBA graduate Peter Robinson’s experience in his MBA and the more I read through it, the more I could relate to my own experience at Smurfit MBA, which is, to my own opinion, an experience that exceeded my expectations in many ways.

Travelling the world

The Smurfit MBA prepared us for a global career especially through the international experience that can be hard to find in any other MBA programmes. For the past 10 months on the full-time MBA I have visited New York, Washington D.C., Santiago de Chile, Lima, Cusco (Peru) and up next Reykjavik (Iceland) – a travel itinerary that satisfied my thirst for exploration to the core.  Through the Global Network Advanced Management programme, I went to New Haven, Connecticut to participate in the Yale School of Management‘s “Behavioural Science of Management” course. Through the Doing Business in International Markets module I flew to Santiago, Chile and Lima, Peru to gain more insights about the business in South America and had the chance to visit one of the seven wonders of the world. Through the IBM Case competition, our four-member-team travelled to Washington D.C. to compete with seven other prestigious business schools. And in our nearest International Consulting Project, we will be flying to Reykjavik, Iceland to offer a route-to-market solution for an Icelandic pharmaceutical company. Exceeding all of my expectations, the Smurfit MBA experience gave me the most intensive exposure to go global in the shortest period of time.

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Friendship and Support

The true evidence of friendship and peer support manifested in the revision period when I received tremendous support from my MBA cohorts. Quite reserved and independent by nature, I slowly grew to be more confident to reach out to people thanks to my MBA colleagues, as well as the MBA Programme Office members being always open to support me whenever I have difficulties with the subject or consult with me on difficult decisions. I could never thank my classmates enough for late night studies over Skype, which helped me crack the frameworks and models of Supply Chain Management and Managerial Accounting. Along with the MBA Programme Office members and Professors for last minute feedback on our business case presentation right before flying to Washington D.C. Up to this point, the famous saying “If you want to go fast, go alone. If you want to go far, go together” can’t ring any more true to me.

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A Transformational experience

Reflecting on my past 10 months living in Ireland, I was astonished at how much the MBA programme has grown me intellectually as well as personally. It is truly a transformational experience where I had the chance to observe, learn, experiment, get feedback and be more confident to experiment again. This helps me to be able to deeply relate with OPERA model in Managing Negotiations in cross-cultural context: Observe – Probe – Experiment – Reflect – Action.  After 10 months, I feel more confident and excited enough to get out there in the world and make changes with the new perspectives I have gained.

Realising the fact that 5 years of work after college graduation for me was spent at full speed with business trips after business trips, campaigns after campaigns and results after results, I was so thankful for the decision to take my one year of MBA experience slowly and immersive with learning, reflection and heart-warming friendships. Up to this point when there are 9 weeks until the end, I finally came to understand that it is the journey that matters, and it’s the people that gave me such a wonderful journey.

Huyen Tran FT MBA 2017/18

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Revisiting great GNAM memories in Yale

What is the best time for writing a reflection after a new experience? For some people, it would probably be right after the experience when the memories are still fresh and vivid. For me, it’s before the exams.

Our brain is amazing. When we’re not having fun, it either makes us want to go to sleep or reminds us of the good times. Being in the middle of the hectic revision period myself, I find it a perfect occasion to reflect on one of my best experience in Semester 1 as a Smurfit MBA student – the Global Network Week (GNW) at Yale.

  1. The morning walk on Yale campus:

When you’re too lazy for the gym but enthusiastic enough to take some amazing photos, I would recommend booking accommodation at a location not too close to Yale SOM as you can enjoy a long morning walk while contemplating some of the best American architecture of the last hundred years. Though we also had the campus tour on the GNW schedule, in which we were introduced to the history of famous spots such as the Beinecke Rare Book & Manuscript Library, Silliman College, Sterling Memorial Library and the Old Campus. It was an exotic feeling to be immersed in the tranquillity and ancient feeling all by myself in the middle of picturesque Georgian and Gothic buildings.

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  1. Cramming for Financial Reporting at Book Trader:

Coming to the GNAM with me, besides my 5 other MBA cohorts from Smurfit,  was a friend called ‘Financial Reporting’ with an exam coming the following week. I struggled to find a quiet place to cram for my Financial Reporting until I found Book Trader – one of Yale students’ most favourite spots in New Haven. Not only offering great coffee and cheap books, the place is ideal for those who prefer a quiet space to study, but not so isolated  that you can fall asleep.

  1. The lectures:

If someone asked me about what opened my eyes during one week at Yale I could go on forever: the lecturers, the class debates, the panel discussions, etc. Neuroscience and behavioural psychology were my areas of interest and they were the main reason why I signed up for GNW at Yale.  However it was not until I attended the classes that I realized the enormous possibilities to influence people and businesses with findings about the human brain. From Framing Effects, Context Effects and Choice Architecture lectures, we learned that consumer judgements and choices greatly depend on the context, and marketers could use this knowledge to nudge consumer’s decisions by structuring defaults, feedbacks, incentives and product design. In the Negotiation Mindsets lecture we learned the research-based steps and tactics to “carve out a larger slice of the pie”. And last but not least, from a panel discussion with the directors of lpsos and PepsiCo, we learned how behavioural science has become such an important resource for business decision making, especially in communications, product assortment, packaging design and in-store display.

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  1. New Haven’s “apizza”: 

Home to a number of Italian families in the twentieth century, New Haven offers some of the best pizza in the United States. Thin-crusted, charred and crispy, the pizzas brought by Yale SOM’s GNAM organizing team was a real feast!

  1. Getting connected with friends from around the world:

If the karaoke night, drinking nights and on-campus reception created opportunities for us to relax and reach out to one another and form new friendships, the lunches and dinners enabled us to have passionate conversations about things such as other’s interests, goals and experiences. In one meal I was fascinated to become a “trial customer” of a Berkeley fellow’s latest business venture, exchanged ideas about how learning from GNAM shed new light on our understanding of the business. In another, we were carried away with discussions about hiking trips in Machu Picchu with friends from Chile, Austria, Hong Kong and Spain.

To my amazement, GNAM is definitely not only about lectures and networking. It is also about exploring the world from different perspectives, exploring yourself, and feeling connected to different parts of the world.

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Huyen Tran, Full Time MBA 2017-2018

The Journey So Far…

It all started in August 2017. I cannot believe that 3 months of this MBA journey have past already, and the first semester is about to end. I can honestly say that so far it has already been an amazing journey. It started with foundation week, which was a small trailer of the big picture waiting for us. The first day of foundation week was our introduction. However, it was the second day which was the main highlight, when Fintan Ryan made us do some outdoor team building activities. We not only had fun doing those activities but also got to know each other very well. The whole class participated with enthusiasm and were able to successfully complete the Jedi run. It gave us a glimpse of how we would be expected to work together in the coming months.

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After foundation week, our course started with the Financial Reporting module, taught by Prof. Niamh. She started off the lecture by telling us that her name is pronounced as “Neeve” …which was the first Irish culture shock for me. She is one of the best professors I have ever come across. She is enthusiastic in her approach to teaching, which I really like. Niamh, if you are reading this, please don’t let this affect my grades ( :D :D).

Within a week, we got 2-3 assignments and got the first flavor of this intense course. Although we are busy all the time, whenever we get time we all hang out together. The best thing about our class is that we have only 33 students and everyone knows each other. With such a small group, it’s easy to hang out. Our main hang out point or ‘adda’ as we call it in India is the ‘Three Tun Tavern’. Whenever we get time out of our busy schedule we all chill out there.

Before coming here I had stage fright but the Presenting4Success sessions from Paul Slattery came to my rescue. The sessions helped me a lot to boost my confidence. Almost every module in our course had 1-2 presentations for each group. I applied the knowledge gained from Paul’s session in these presentations and now I am more confident and less nervous while giving presentations. Life in the MBA is challenging with a lot of reality checks, but I’m loving these challenges. This is what I am here for and I’m getting it. Everything that I do, as  part of this curriculum, is helping me improve personally and professionally. It was hard at the start to face these challenges, but now I have adapted myself to it.

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The main highlight of the  last 3 months was the Global Networking for Advanced Management (GNAM) week. It was the most amazing experience of the MBA so far. It came as a breather for all of us as we were so busy attending lectures and doing assignments. We needed a break from our studies and we got one. Although, we had a Financial Reporting exam the following week after GNAM, no one restricted himself/herself from enjoying the week to fullest.

During GNAM week, all the participating schools sent students in groups of 3 or 4 to other participating schools. I attended GNAM week in Smurfit itself. In the GNAM week, Smurfit had students from some of the best B-schools such as Yale, IE Spain, ESMT Berlin, IIM Bangalore, Sauder, Fudan and many others from around the world.

I had lot of fun during this week and made some new friends from many different business schools and expanded my network. During this week, we had lot of  guest speakers from different industries. For example, we had a speaker from LinkedIn, who is the head of all HR related operations for the EMEA region.

On the fun side of this week, the main highlights were; a visit to Johnny Foxes Pub, taking part in Dublin’s Literary Pub crawl, and a visit to the Guinness Storehouse.

On one evening, we went to Johnny Foxes, one of Ireland’s highest and oldest pubs. I really enjoyed the time spent here. It was the first time I saw a live performance of Irish music and dance. The music and dance performances were fantastic. The evening was awesome, and we also got to do some dancing.

The next evening, we went on Dublin’s literary pub crawl. The pub crawl was hosted by two talented and famous Irish theatre artists. They showed us some of Dublin’s oldest pubs and narrated some of Dublin’s history during the pub crawl. It was an amazing evening for me as it was my first experience watching a live theatre performer.

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During the GNAM week all the students mingled with each other really well and had a lot of fun. No cultural and regional barriers stopped us from having fun with each other.

As the GNAM week ended, I switched to study mode because the toughest exam of the semester, Financial Reporting, was approaching. For 3 days, I cut myself off from the whole world and studied for the exam. In the end, it went well. Now it all depends on Niamh to know how well it really went.

After the exam, during the first week of November, the whole class planned to go to Loftus Hall, Ireland’s most haunted place, and Glendalough. The day was very well spent. It was our first proper outing together, although we always hang out every now and then. During this outing, I got the opportunity to see some of Ireland’s beautiful countryside. Loftus Hall was a scary place, but none of us apart from Nadisha got scared. It was hilarious to see Nadisha so scared and running away as fast as she could ( :D :D).

On the night of Halloween, Thom and Nicole threw a party for us. A big thank you to both of them for being such lovely hosts. I had a great time.

This MBA is turning out to be the time of my life. I am learning so many new things, facing challenges and getting reality checks. I am eagerly waiting our study trips to Santiago, Lima, and Iceland next semester. While it is already an amazing journey so far I am waiting in anticipation for more fantastic moments to come.

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Manish Mosalpuri, Full-Time MBA 2017-2018 

Incredible Hospitality That Will Be Remembered for Life

After receiving the schedule of the GNAM week (Global Network for Advanced Management), hosted by UCD Michael Smurfit Graduate Business School, and exchanging a couple of letters with the Module Manager Elaine Aherne, I realised we, the MBA students had two PDF documents; each approximately 60 pages, plus a Harvard business school case to read before class started. With nervousness and anxiety, I could not imagine the week-to-come was going to be the one of the highlights of my MBA program.

 Day 1: Not so stormy, but sluggish day

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                                          Photo source: Wikipedia

On Sunday, we found out that school had to be cancelled because hurricane Ophelia, the biggest hurricane to hit Ireland in 50 years and whose name I would always remember, was about to hit the island on Monday. As a result, other than quickly hitting the market to stock up on groceries, the rest of Monday was sluggish with awkward naps induced by time zone differences. The “storm” surprisingly had a very  mild impact on Dublin. There was very little rain and the strong wind only lasted for few hours. So after all the waiting, our program finally started early on Tuesday morning!

Day 2: Professor Damien and the Happy Pear

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Our first speaker of the week, Professor Damien, came to talk to us about the strengths and weaknesses of the Irish food industry. While being anxious about cold-calling during the lecture, we learned that agriculture was an important underlying component of the Irish economy. The lecture was engaging and involved critical thinking about corporate strategy, competitive advantage, and evolution/growth of a company with its competitive advantage. Then came the Happy Pear, whose presentation was voted the most popular presentation of the week. Not only did we get to understand the importance of living and breathing values and mission when growing a new venture, we were also fed with delicious treats. Dining at the Church Road café in Greystones and touring around the factory made us realise again how tough it is to grow an idea into a business. It’s a long journey but the Pear did it!

Day 3: Council for competitiveness, Qualtrics, Draper Investment, and LinkedIn

Ireland is one of the few countries with a governmental division dedicated to competitiveness. From Professor Peter Clinch, the chair of National Competitive Council, we learned that only through an increase in productivity and efficiency, can the country  sustain its competitiveness and continue growing.

Qualtrics and LinkedIn are both data-driven companies. On the surface, they might seem to have little to do with data; however, it is only with the data they are able to collect, store, process, and analyse, they are able to provide clients with powerful insights about the market. This will be the trend in the up-coming century.

In the lecture entitled “The importance of innovation” Mr. Brian Caulfield, Managing Partner at Draper Esprit, thought us that innovation is not equivalent to invention. Innovation is changing the conventional practices in meaningful ways.

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                    Johnny Foxes – The Highest and Happiest Pub in Ireland

We were so fortunate to have had the chance to visit the highest pub (altitude-wise) in Ireland, Johnny Foxes. At first, the dining area seemed crowded and loud, but once the ensemble started to play, Irish dancers started to perform, and people had plenty to drink, the Irish energy filled the entire room. On the other side of the room was a group of elderly visitors. The UCD GNAM crew were so energetic that by the end of show, even they joined us in the party and stood up to move around with the groove.

Day 4: Irish Economy and Intel in Ireland

On Thursday, Professor Jim Power took us through macroeconomic factors influencing the Irish economy, including politics, growing trend of protectionism, BREXIT, etc. We learned that the imbalance of wealth between big corporations and workers might soon create tension and it is the corporations’ responsibility to take actions and tame the sense of the anti-corporations (for example, pay more taxes). After Professor Power’s lecture, Mr. Eamonn Sinnott, the GM of Intel Ireland came to talk to us about Intel’s strategic location in Ireland, its unceasing leadership in microprocessor manufacturing, and its strategic bets (ie. AI, Automated Driving/ADAS, 5G, and Virtual & Merged Reality).

Literary Pub Crawl

As we gathered in the oldest pubs in Ireland, the two actors took us back in time with their superior acting skills. In the old pubs, under The Campanile of Trinity College, and in front of the Saint Andrews Church, we immersed ourselves with Irish literature and of course, beer and Irish pub food. The day was long and the road was wet, but nothing could beat the warmth inside the pubs from other pub-goers and from the UCD GNAM team.

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Photo Credit: Tushar Gandhi from IIMB, India

Day 5: Innovation in the Performance Art Industry and Use of Body Language as Communications

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At the Abbey theatre, we got to go on the main stage. The stage had been designed by the arts director for the play that was on-going, Ulysses (A live trailer can be found here). Because the stage is considered as the intellectual property of the artists, we were not allowed to take pictures of the stage. However, the mere experience of walking on the stage was once-a-life-time experience on its own. The coach led the UCD GNAM team through a series of exercises and games which actors would frequently play during routine practices. By the end of the two-hour session, the UCD GNAM team was more aware of the messages we can convey to people around us by body languages, including the way we vocalise, walk, hold a posture, etc. The team then went on to learn more about the history of Abbey theatre and how innovations had changed the theatre industry in Ireland. We learned about how immersive theatre was started and how nowadays, the performers asked for more than just the audience sitting in front of the stage, shifting from passive participation to taking part in the story and furthermore, playing a role in the story. After a well-balanced mix of hands-on experience and intellectual insights into the theatre arts, we were fed with delicious lunch at the theatre before moving on to our next, and last stop, the Guinness Storehouse.

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      Photo Credit: Benjamin Benhamou, from Sauder School of Business, Canada

The Guinness Storehouse is one of the most highly rated sites to visit in Ireland and it is not over-rated at all. The team broke into smaller groups and toured around the Storehouse. After a long week, of meeting new friends, learning, immersing ourselves in the Irish culture, nothing can be more perfect as an ending than a pint of Guinness at the Gravity Bar, the rooftop bar of Guinness Storehouse with a panoramic view of city of Dublin.

Closing Remarks

The week, even though shortened by hurricane Ophelia, was full of valuable learning, be it through lectures, site visits, or theatre performance. Professor Patrick Gibbons and Module Manager Elaine Aherne put a lot of thought into designing the program and making sure that all of us from different parts of the world felt welcomed and returned to where we come from with new insights about Ireland. All of us from the UCD GNAM team would like to thank Professor Gibbons and Elaine dearly for the memories we have from the program.

Yvonne Li, MBA Candidate 2018, Sauder School of Business, University of British Columbia

iMadrid – The Global Perspective

Two weeks on from GNAM and we are back into daily challenges of the MBA. During semester one midterm, three fabulous students and I travelled to the world class IE Business School for a week long GNAM course titled “Europe at a Crossroads: Complications, Implications, and the Way Forward”. Ian Rafferty has eloquently captured the course content and adventures, so I will focus on a theme of a global future. The learning from this week was to take a step out of your routine to look at the world and what lies ahead.

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Two topics stood out to me from this week – the first was Brexit and Catalonian independence and the second was modern transport in Madrid. There is a strong link between these topics which may not be obvious . . . bear with me!

The European union and the Euro has provided stability and opportunity to millions of people in lower GDP countries while opening a vast new labour force and export market to higher GDP areas. In my opinion, this is unquestionably a win-win relationship and has raised the GDP of all countries in the union.

The push for independence from the UK and Catalonia could be classed as a rise against globalisation. The UK is a net contributor to the EU and Catalonia is a net contributor to Spain meaning they pay more tax than the funds they receive. These areas feel that they would be able to progress and prosper by themselves however this is a narrow outlook. Working together is the only way that Europe can stay relevant on the global stage.

The Dublin transport system could learn a lot from Madrid and as an engineer, Madrid was fascinating to travel around. We witnessed electric busses, vans and the highest concentration of electric cars that I have ever seen. One of those electric cars was being driven autonomously in a trial by a government organisation. There is an electric bike rental system that made commuting and sightseeing a pleasure in the Autumn sun. Lastly, my highlight of the trip was using Uber to have a Tesla smoothly and silently glide us home.

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Madrid is ahead of many cities with these initiatives, but others will follow. We will witness huge environmental benefits but also social impacts as millions of skilled drivers are dislodged from the workforce. This transport transition is the tip of the iceberg with the rise of machine learning. We could see more resistance to technology and globalisation which in turn would cause further separation and unrest. Europe and indeed the world are at a perpetual crossroads and the only option is to work together to overcome the challenges that lie ahead.

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“REFUGEES WELCOME”, a sign of Madrid’s commitment to global progress. With that, back to the books – the world will still be in a state of flux next year.

Eoin Carroll, Full Time MBA 2017-2018

The Run From Singapore To The Oratory

Although there are a couple of actual marathon runners in this year’s batch, I think it is safe to say we all, in a way, have been getting the hours in for a different kind of marathon. Coming out of a GNAM week which was packed with new people, new locations and new experiences and finding ourselves in a hurry to study for the first exam of the year sure felt like running 42k. Travelling the farthest away from home, that is Smurfit Graduate School of Business, to a tiny little island called Singapore with a total of 28 hours spent in flight, we weren’t only thinking about the things we would get to see but also thinking about the cash flow statement question on the Financial Reporting exam that we were going to be facing immediately after the return flight home.

It was very exciting to set foot in a southeast Asian country for the first time and the excitement really doubled after seeing the renowned Marina Bay Sands Hotel from a distance. It instantly led me to question what our hotel would look like in comparison to this shrine to engineering excellence and infinity pools. At this point in the cab, I turned to my colleague Mr. Condon and asked for a begging confirmation, we will have a pool, right?

…And yes, we did.

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I didn’t pack my bag for Dublin having thought of the possibility that I would be exposed to a 35 degrees Celsius heat with a small but effective touch of 95% humidity somewhere along this exciting year. I guess it was clear that we were a little under-prepared that Monday morning, which marked the first day of lectures, with both of us in the Smurfit GNAM Party sporting the only jackets in the country. Oh well… Most importantly I had already went out to buy swimming shorts as soon as I had set my bags down in room 1104 in a crazed rush the day before.

The days passed by in a hurry. Starting with a warm welcome breakfast, going through to the eye opening first lecture about emerging markets in Asia, how we didn’t know what to do with them and how Prof. Pasha was able to teach us through a fascinating case study. Having completed the city tour, provided by the National University of Singapore,  we saved the Marina Bay Park and the illustrious mega trees for later. All the while getting to know people from Nigeria, Trinidad Tobago, Costa Rica and Indonesia, listening to exciting travel/vacation plans of the group coming all the way from Mexico and catching a familiar feeling with fellow Turkish students visiting from Istanbul.

After a full week of learning about Asian markets and the logic behind Singapore’s rise to being one of the most prominent countries in the current financial markets there was still a question as to why a beer would cost double that of in Dublin. I mean they had breweries, they weren’t importing. I know because we had a refreshing visit to the birthplace of the famous Tiger Beer. Maybe it was because there were a lot of taxes attached to it in order to provide for the outstanding growth and keep everybody in the island working without compromising efficiency due to alcohol related hiccups… or maybe it was just because the common folk, with all that wealth, were able to actually afford it.

Still thinking of the Indian food that I enjoyed with our new friends on Diwali (Deepawali as Singaporeans call it) night, which was celebrated in great fashion in Little India, we embarked on our journey back, with cabin bags full of strategy cases and past exams courtesy of Mrs. Brennan.

Despite having the longest flight of my life and experiencing Singapore for the first time, the marathon wasn’t over yet. Even though we didn’t choose Singapore Airlines, which we had had the opportunity to learn everything about during our GNAM Week, there were still a lot of choices for movies on the screen in front of us. Unfortunately thought there was  no time to waste as we were returning back to our first exam this year. I opened up the books, which held the keys to financial reporting, all the while catching curious, questioning looks from people wondering what important things I must have going on instead of watching the latest Spiderman movie. I’m sure Pete can relate to this, having caught the same flight as I did. Eventually closing my eyes for a quick nap towards the end of the flight, I felt like I opened my eyes in the oratory-turned-exam hall finishing that unconventional 3rd question.

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As I look back on the past two weeks, I feel that we passed important milestones in our MBA run. These accumulating experiences lay the roots of our academic and also introspective trees growing ever so slightly each time we leave a comfort zone behind. Still the marathon continues and I am grateful for the opportunity to be here, experiencing challenging sprints that are tasks and deadlines. To conclude, I would like to congratulate all my colleagues that powered through these last weeks and wish them well for the upcoming figurative 42k’s. And for those who are curious: Those “trees” at Marina Bay are just amazing.

 

Emrecan Kercek, Full Time MBA 2017-2018

GNAM Week in IE Business School Madrid

ian-rafferty-2Its Monday after the GNAM week and the WhatsApp group is still hopping. Jean Luc from Cameroon says how much he enjoyed meeting everyone, Huseyin from Turkey is still receiving compliments on his salsa dancing on Friday night and the Nigerian girls post a photo of their arrival back in Lagos.

GNAM and GNW are two of the first of many confusing acronyms you hear when you join the Smurfit MBA class. GNAM stands for the Global Network of Advanced Management which was launched by Yale School of Management in 2012. It is a network of 29 leading business schools from diverse regions, cultures, countries and economies in different stages of development. Its goal is to drive innovation and create value by enabling students, staff and alumni of member schools to connect and develop institutional and personal relationships.

The Global Network Weeks are a key tool used by GNAM in achieving this goal. The GNW allows students from member schools pursue a week of intensive study at another school in the network. Each school focuses on a current business issue and organises a mixture of class based lectures, expert speakers, company visits and of course some exposure to local culture to visiting students.

This opportunity to engage with the global network arrives early in the Smurfit MBA calendar and so it was that after just six weeks of study I was sitting in IE Business School in Madrid to begin our week studying the topic of “Europe at a crossroads: complications, implications and the way forward.” The relevance of the subject matter was immediately highlighted as our welcome by Associate Dean, Erik Schlie reminded us that in 28 minutes a deadline would expire for Catalonia to clarify to Madrid if they had in fact declared independence or not the previous week. This was history happening, live. It certainly added a frisson to the class discussions to be in the capital of a country in the middle of its biggest turmoil in decades.

Our academic guide through most of the week was Gayle Allard, a native of California who has lived in Madrid for twenty years. With experience working in JP Morgan and The Economist Intelligence Unit, not to mention a PhD in Economics, and a decade teaching MBA students, Professor Allard presented a history of Europe and the economics of the EU in a fascinating way with real life examples at every turn. Our journey moved through the Impossible Triangle of Hyper-Globalisation, to the benefits of migrants for receiving countries to the issues of debt and aging populations in maintaining growth in European economies. The great recession, Brexit, Catalexit, the Euro and the future of our very own border with Northern Ireland were the hot topics of the week. While a much deeper understanding of these issues was gained, we were reminded that while economists cannot predict the future, change will be the new constant.

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These serious topics were balanced with visits to the Bernabeu Stadium where a little football team called Real Madrid play their games, a city tour, a study of wineconomics, followed by a practical application in tasting while enjoying some traditional Flamenco music and dance. An Uber ride in a Tesla was another first, which made quite an impact on our travelling group from Dublin.

As we have found in the opening six weeks in Smurfit Business School, so much of the learning while studying an MBA is through discussion with classmates. My week in IE amplified that learning and opened my mind to the international nature of studying an MBA. I discussed Brexit with a Costa Rican studying in Yale, the history of the troubles on this island with a Georgian living in Berlin and talked rugby with a South African enjoying life in Madrid. This was truly a Global Network Week and an experience I will return to whenever an insular mind-set creeps in.

Ian Rafferty, Full-Time MBA 2017-2018

Time Flies When You’re Having Fun

It’s hard to believe that we’re almost half way through our first semester but you know what they say, ‘time flies when you’re having fun’! The last few weeks have been intense to say the least. From written assignments to numerous presentations, it seems like there is something due for submission every day.

On Monday, we completed our first module – Business & Society. This was an eventful class with every session very different from the next. One day we were discussing blood diamonds and on another the ethics within FIFA.

We’ve had a couple of interesting and interactive sessions as part of our leadership development programme. Most notable, was Daniel Porot’s full day event which provided a very unique look at job search strategies and the unsolicited approach to job hunting. He also highlighted how easily you can build your network by simply talking to your peers. I think most of us left the session with a very different mindset than when we went in. This week we have a networking event with Brian Marrinan who was so eager to talk to us, he even came in a day early!

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Thursday marks our final financial reporting class with Niamh Brennan. It has been a very demanding module that has helped us realise that accounting is not black and white – it’s grey, grey, grey! Although we will miss Niamh’s 8.30am lectures, we all eagerly anticipate her end of module exam in a couple of weeks (if you’re reading Niamh, be nice 😊).

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It’s not all work though. Next week we embark on the GNAM programme, which we are all really looking forward to. Many of our class will be travelling to different universities all around the world while some have chosen to remain in UCD. Technology, food and culture are on the menu for those who stay in Dublin, welcoming many international students to the city and the Blackrock campus. Along with five classmates, I’m very excited to be travelling to Yale SOM where we will study the behavioural science of management. To make sure we don’t think we’re on holiday, Yale have been very kind to send us on several advanced readings.

Our MBA class has a wonderful mix of personalities which makes all the early mornings and late nights worthwhile. Six weeks in and it feels like I’ve known everyone for six years! I don’t know if that’s because we’ve spent so many hours together, or the constant alert from all our WhatsApp groups! Seriously though, with the weeks going by so quickly – don’t forget to enjoy the journey!

Karl McEntegart, Full-Time MBA 2017/2018